God you're numbskulls — er, I mean, got your number

118 118 man seen in Marmite

It may not be immediately obvious to everyone, but one family is convinced they can see the mascot of a directory enquiry service on the lid of a jar of Marmite.

Claire Allen, 36, said she was the first to notice the image on the underside of the lid as she was putting the yeast spread on her son's toast.

Her husband Gareth, 37, said he could not believe his eyes when he saw it.

Mr Allen, of Ystrad, Rhondda, said: "The kids are still eating it, but we kept the lid."

He explained: "Claire saw it first and called her dad to come and take a photo of it.

"When I first looked at it I wasn't sure, but when I moved it away from me it started coming out. I thought yeah, she's right – that's the moustache bloke from the adverts.

Mrs Allen told the South Wales Echo: "Straight away Jamie said "that looks like 118", and my other boys (Robbie, four, and Tomas, 11) even said they could see a face.

"People might think I'm nuts, but I like to think it's 118 118 looking out for us.

"We've had a tough couple of months; my mum's been really ill and it's comforting to think that the jogging man from a commercial directory enquiries company advert is watching over us."

Read the original story here. Doesn't make much more sense than my parody, does it?

So I've been was agonising with colleagues about how this was ever considered to be 'news' within the BBC's remit to inform (no), educate (…no) and entertain (?).

Other text services are available, including AQA, which has sexy goffboi harlots working for it.

And now it's time for….


Psalm or Marmite advert?

Marmite advertisements use the attention-grabbing tactic of claiming you may hate their product.

But are the following quotations prophecies from the psalms associated with Jesus, or adverts for the goopy black stuff? You decide!!!!

  1. "More in number than the hairs of my head are those who hate me without cause"
  2. "You either love it or hate it"
  3. "All who hate me whisper together against me"

Marmite's next campaign: "For I am come to set a man at variance against his father, and the daughter against her mother, and the daughter in law against her mother in law. And a man's foes shall be they of his own household. Some of whom will eat peanut butter. Shun them. Shun them."

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